The Last Mile: going mobile in rural Mexico (3 min version)
Nearly 30 million people—a quarter of the Mexican population—live in rural communities. On the margins, with no basic infrastructure, communities like Santiago Nuyoó are almost entirely left out of Mexico’s economic growth and progress.
Telecomm, the state-run telegraph agency, thinks that they can create a new model that will bring basic mobile services and bank accounts into the hands of rural inhabitants. By charging market rates for local voice and basic banking services, Telecomm believes they can offer a viable business that will spur economic development in rural communities.
And they see Santiago Nuyoó as the chance to prove their case.
Filmed and edited by Peter Cairns
Written and produced by Jeanette Thomas.